Nigeria’s most popular blogger, entrepreneur and former model, Linda Ikeji has reportedly turned down the sum of two million dollars ($2m) partnership investment into her recently launched social networking site, Linda Ikeji Social (LIS). Vanguard exclusively reported that the 36-year-old self acclaimed Africa’s biggest blogger, turned down the deal after owning up to her team that she is oblivious of the value of $2million in her new business since it is a new brand.
Reliable source disclosed to the publication that the investors were said to have proposed to own a percentage of the new social networking site for the value of $2million after seeing how fast the site is catching on.
The investors suggested that she use the money in massive advertisement for the new brand and for technical support but Linda turned it down.
It was learnt that another source close to Linda Ikeji revealed that this is not the first time she will turn down a major investment into her online business, as a few years ago, she also rejected a major seven digit investment into her blog which has eventually paid off as she currently enjoys the enviable position as Africa’s richest blogger.